Damsco Events’ participation in the Beauty Artist Forum in Dubai
Damsco Events’ pavilion at the Beauty Artist Forum in Dubai organized by the World Union Academy of Cosmetology attracted a multitude of beauty experts, media professionals and others interested in the field. Damsco Events is one of Damsco Group’s companies, directed by Mohannad Fayez Al Masre.
Many Emirati personages such as Sheikh Saeed Bin Tahnoun Bin Mohammad Al Nahyan, and Arab media professionals such as Ola Al-Faraj attended the forum, with more than 100 beauty experts from the UAE and the GCC countries.
Like all crafts and professions, the profession of Beauty and Cosmetology has developed through time, and no longer depends on the experience of practitioners only, but, has become an industry that adopts academic foundations for the development of its tools and practices. The innovations and developments in the area of this profession, urged to coordinate international meetings and establish workshops, conferences and specialized exhibitions, to exchange experiences and take note of the latest fashion and beauty trends supporting youth projects.
Dubai, though renowned in the fields of real estate, investment, technology and artificial intelligence, has an outstanding footprint in the area of art and attracts the world’s leading fashion and cosmetology producers. The forum featured many workshops and seminars on the pros and cons of the profession, as well as induction in hairstyling techniques and other professional skills in the presence of international beauty expert Manal Hassan Mohammed.
As for Damsco Events, the company presented a unique model for organizing luxurious weddings, banquets, special events and activities through its team of talented experts.
The beauty and elegance in creating stylish table setups in terms of color consistency, professionalism and luxurious designs, while maintaining the quality of used materials and equipment, was conspicuous in its layouts.
According to the World Union Academy of Cosmetology, the objective of the forum is: “To exchange knowledge between beauty experts and the public, and exhibit their works, as well as, advancing the profession of beauty and cosmetology and raising the professionalism of the participants.”
The forum held at the Al Barsha Hall in Dubai on the 5th and 6th of November, 2018, and was organized by the World Union Academy of Cosmetology, an international organization based in Italy, founded in 1937, and opened in Dubai in 2000.