Zabeel Ladies Club and Damsco Events Collaborate to Raise Breast Cancer Awareness in Dubai
The Pink Run campaign was a joint venture between Dubai Zabeel Ladies Club and Damsco Events, one of Damsco Group’s companies, headed by Mohannad Fayez Al Masre, in the context of World Breast Cancer Awareness Month.
Words may falter as we gently try to reach out to women who have cancer.Butthere are always innovative ways to stand by them and help them overcome the psychological effects that tent to come with breast cancer. The campaign, which was held at the club’s headquarters on the 18th of October in 2018, aimed to educate the UAE women about the importance of early detection of breast cancer.
Through its initiative, Zabeel Ladies Club seeks to educate women in the UAE about the need for periodic checkups for early stage detection of breast cancer, and avoid waiting for the onset of symptoms to start treatment. Women who have been diagnosed with breast cancer need to fortify their mental health against depression that accompanies chemotherapy, as the mental health of many tends to decline.
We all listen to music at home, at work, while driving, and when exercising. The Zabeel Ladies Club and Damsco Events initiative encourages women with breast cancer to exercise and listen to music regularly, as this has a positive impact on their treatment. Listening to music helps cancer patients as it touches the heart and contributes effectively to his/her body’s resistance to the ferocity of the disease. Medical studies have shown that music, of all kinds, is the best way to clean up the psychological residues that weigh the patient’s body.
There may not be a specific type of music to perform this task, but professionals of mental health in women with breast cancer believe that listening to classical music daily for an hour and a half, for a month, can improve their mental health, and in many cases it even have led to the disappearance of the tumor in some women.
This also applies to exercising, which is an adjunctive therapy for the psychological symptoms associated with chemotherapy and many other organic and psychological diseases. Even though the importance of exercise and its benefits is no longer a secret, having the will and the determination to exercise – in itself – can be a daunting task. But, is it advisable for the patient to neglect exercise given the fact that it contributes to the treatment?! I do not think so…
The integration of the medicine-art-exercise triad to face cancer, in general, should not only be a temporary activity that alleviates the suffering cancer afflicts, but must be transformed into a lifestyle the woman imposes on herself, and become an integral part of her social and family environment.
The Pink Run initiative, organized by Damsco Events at Zabeel Ladies Club in Dubai, promotes a culture of early detection of breast cancer, exercise and listening to music on a regular basis. Overall, raising awareness of breast cancer in the UAE is an important step to get women have early checkups and report their ailment with courage and strength.